of the insights in this report about the Top 100 brands in the US and
around the world are pretty amazing, in that this concept of “brand
value” is really a complex topic. While brands are one way for
corporations and organizations to get their message across in a simple,
yet all encompassing way; at the same time, they also need to be
continually revised, tweaked, and adjusted with a changing society and
values. Definitely a great read if you have the time to flip through it!
Originally posted on ackwok.wordpress.com